Predictive Pricing

Continuously drive growth with dynamic predictive pricing technology through automated experimentation.

How predictive pricing works

Pricing Suite helps you grow revenue by automatically testing different everyday prices directly with consumers. These in-market experiments adjust prices within set ranges to find the best balance. Using advanced machine learning, experiments are quickly designed, launched, and evaluated, allowing you to test and analyze millions of price combinations across your physical and online stores.

Goal-Driven Predictions
Our system incorporates retailers' standard rule sets to maintain category positioning in line with their objectives. While it performs like any Rules Management System, it goes beyond by identifying broken rule sets and dynamically suggesting rule prioritization based on overarching category goals. It intelligently reconciles complex rules with nested logic, considering how changes affect pricing and revenue dynamics both across and within your category portfolio.
1. Ingests current rule sets and automatically flags broken rules
2. Intelligently reconciles complicated rules with nested logic
3. Dynamically prioritizes rules with category objectives

True Price Elasticity
Our system combines the unique strengths of an automated AI price prediction and experimentation engine with the expertise and domain experience of the Retailer. We designed the price management layer to be flexible, allowing for a balance between human and computer decision-making. We believe optimal outcomes occur when routine tasks are automated, while higher-impact decisions are highlighted for retailer expert judgement.
1. Clean, current, and complete datasets that capture current market dynamics
2. Uncovers elasticities for all your products.
3. Capture price perceptions better than any other methodology

Market-Driven Predictions
In today's competitive low-growth markets, capturing customer attention is more challenging than ever. How can you succeed? Integrate digital and in-store capabilities, such as dynamic pricing, to enhance the retail experience. The Instagrocer Retail Platform guidelines and training outlines essential steps for managing a seamless delivery experience in an increasingly connected and expansive post-omnichannel retail business markets.
1. Reveals logic behind all actions and recommendations
2. Flags exceptions and high impact decisions to merchants
3. Consumer-grade interface design and intuitive workflow